![]() ![]() Its travel partners, who can sometimes be its harshest critics. ![]() The Renaissance Aruba is a different kind ofĬaribbean hotel - one that seeks critiques and suggestions from A tour operator had theįinal thought: "This resort is like a cruise ship that's not Communicate thatĮffectively and the booking is a done deal." "Staying here is a real Aruba experience: It's safe, it'sĬultural, it's a happening place with a private island for whimsyĪnd the capital city right at the doorstep. "An easy sell is what we're after," the marketing consultant Have to get agents on your side," a tour operator said.Īnother suggested "more signage around the resort." "The first goal is to convince people to come, which means you Some said the resort was too splintered in its effort to be all Why is the conference center near the beach and the spa in the main Over the street?" an online seller asked.Ī meetings planner complained that the "flow process is screwy. "This is a city hotel with a private island, but you have toĬross a street to get to some of the rooms. Neither building is more than five stories high. Some of us suggested they change the word "tower" used toĭesignate the room locations (Beach Tower and Marina Tower) because ![]() In-town location and the private island - must be made clear. We told them that theīest things the resort has going for it - airport proximity, Matter if agents don't get the big picture. OK, great, we said, but the changes and improvements do not This is not just another Caribbean hotel." These components, in addition to the property's renovations, ![]() "consistently rank at the top of our guest comment cards," Nooren The resort's staff, many of whom go back to the Sonesta days,.Blue will openĮarly next year "and will be positioned as a happening night spotįor hotel guests, island and cruise visitors and locals," Nooren Terms of ambience, lighting, jazz and martinis. Tower and modeled after lounges in Miami's South Beach district in The resort's new lobby bar called Blue, located in the Marina.The renovated pool, beach area and 260 guest rooms at theīeach Tower, which front a lagoon and small beach.Nightly with Cuban dancers, costumes and music. "Let's Go Latin," the resort's Las Vegas-style show performed.Several times a day in the resort's theater. The new, 22-minute "Experience Aruba Panorama" film shown.Reached by a 10-minute complimentary boat ride from the water-taxi Renaissance Island, the resort's 40-acre private island,.Six components distinguish the Renaissance, according to Nooren. "We haveĬhosen to zag while others zig, and there is a lot of zagging going "We are doing things differently here," Nooren said. We were shown the results of the renovation and asked for ourįeedback on how to develop a cohesive resort story. Marketing consultant and two members of the press (including yours The council consisted of several tour operators, representativesįrom meetings and incentive groups, online travel sellers, a To reposition and reintroduce the Renaissance to travel agents. Newly formed, 14-member Advisory Council for a focus session on how Renovation and upgrade, Nooren and his team called in the hotel's "WeĪs the resort neared completion last month on a $15 million "We are on the waterfront but not on the beach," he added. Part of the Renaissance Aruba property," he said. "Many guests do not realize that all of these components are Seaport Village and several restaurants and lounges. Island, a conference center, two casinos, a shopping complex called "We have two separate guest-room complexes. Identity crisis, even before the name and management change. Now heads the Renaissance hotel team, said the property had an Managing director Mark Nooren, who was at the Sonesta's helm and Uniworld Boutique River Cruise Collection.What does Uganda's new anti-gay law mean for LGBTQ+ travel in Africa? Tourism officials fear a ripple effect for the rest of the continent but say travel agents can play a pivotal role in making.Building a Hive for advisors The latest creation from advisor and podcast host Whitney Shindelar is a technology platform to help travel agents with.What to know about island hopping in Hawaii Jumping from island to island on one trip takes careful planning and the understanding that everything might not fit into your.Celebrity Cruises ships will call at Perfect Day at CocoCay For the first time, two Celebrity Cruises ships will call at Perfect Day at CocoCay, Royal Caribbean International's private. ![]()
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